While each university press is different, the marketing/promotion process often begins shortly after the acquisitions staff transmits your manuscript to the man...

Authors can do a number of things to help promote their book throughout the publication process. Here are a few suggested by the AUPresses Marketing Committee. ...

Promote the book on your website, blog, or social networking sites. If you haven’t done this already, include your book’s URL (web address) so if people rea...

When your publisher sets the print run for your book, they will typically take into account a number of complex factors—often right up to the point where they p...

Sales of monographs vary widely, from a few hundred copies to several thousand copies. Much depends on the intended audience; if a book is for scholars in a spe...