Promoting my own book feels awkward. Is it necessary? September 13, 2023It’s become the standard for authors to be collaborators and partners with their publishers to promote their work,...
At what conferences will my book appear? September 13, 2023University presses typically display books at conferences in one of two ways: Paying for a booth in the...
Will my book get reviewed in the New York Times? September 13, 2023Most books will not get reviewed in the New York Times. Most authors will not get an interview...
What’s the difference between marketing and publicity? September 13, 2023Marketing is an umbrella term for all promotional efforts a publisher makes on behalf of a book. In...
Why does my publisher want to use print-on-demand for my book? June 14, 2023Print-on-demand (POD) technology allows a publisher to distribute books in an efficient and cost-effective manner. Unlike conventional (offset)...
What is copyright and why would a publisher ask to retain it? June 14, 2023Copyright registration and the rights conferred under copyright are sometimes conflated. Copyright law in the United States covers...