How are university press books sold to bookstores? May 12, 2021How and where are university press books sold to bookstores and other retailers? The sales process differs for...
Does promotion via social media have much of an impact? November 5, 2020Yes. You are always the best advocate for your work, including on social media platforms, whether you are...
What do university press marketing departments do to promote scholarly books? April 10, 2020 The composition of university press marketing departments varies from publisher to publisher, but most have staff to...
How do university presses market scholarly titles with general-interest appeal? May 11, 2021Trade books are geared toward a general interest audience and have the potential to reach a wider market...
What is the typical timeline for marketing/promotion? April 15, 2020While each university press is different, the marketing/promotion process often begins shortly after the acquisitions staff transmits your...
What can authors do to help promote their books? April 15, 2020At MSU Press, we advise authors, especially first-time authors, to do as much self-promotion as possible, because there...
